Search Engine Optimisation Terminology

SEO Terminology .htaccess Is a mod rewrite file that when placed on the root folder enables Redirection on an apache server. 301 Redirect A permanent move of website, essentially indicating that the website no longer exists and all requests are forwarded to another page. Algorithm An algorithm is a set of mathematical rules to get a result […]

The Future Of SEO

What Does the Future Hold for Search Engine Optimisation (SEO)? Organic search engine optimisation (SEO) plays a key role as a component of any organisation’s overall Internet marketing strategy. How best to conceive and deploy SEO as part of a successful Internet presence in the future is a very important marketing question deserving of close attention. SEO […]

Importance Of Choosing a Web Development Company Before You Consider Search Engine Optimisation (SEO)

importance Of Choosing a Web Development Company Before You Consider Search Engine Optimisation (SEO) When it comes to the major search engines such as Yahoo!, Google and Bing, you’ll want to be at the top end on your chosen keywords or keyword phrases. Failure to hit the first page on campaign-critical terms can severely damage your Internet […]

How do Google, Yahoo! and Bing differ in ranking results for Natural Listings?

There are approximately 1.5 billion Internet users worldwide, of whom 50% use search engines every day. Google, Yahoo! and Bing currently account for over 90% of all these searches, being by far and away the three most popular search engines in the English speaking world, (the Chinese language search engine Baidu actually ranks third in terms of numbers of […]

How SEO Started and About Search Engine Optimisation

How Search Engine Optimisation (SEO) Started and About Search Engine Optimisation (SEO) The story of the search engine begins with ‘Archie’, created in 1990 by Alan Emtage, a student at McGill University in Montreal. At the time the World Wide Web and its protocols did not yet exist. However the Internet did, with many files scattered over […]

About Google

About Search Engines About Google Google’s corporate mission statement is: ‘Google’s mission is to organize the world’s information and make it universally accessible and useful.’ So far so good, it would seem. Google began life in 1996 at Stanford University as a collaborative search engine development project between two computer science undergraduates, Larry Page and […]

Search Engine Spiders

    The Internet is big. In fact the Internet is very big. Recently Google announced that their systems that process links on the web to find new content had hit a milestone. They had recorded 1 trillion (as in one thousand billion) unique URLs on the web at once. That’s quite some going considering that the […]

Search Engine Algorithms

    About Search Engines Search Engine Algorithms The first technology to be defined as a ‘search engine’ goes back to 1990. It was named Archie and created by Alan Emtage, a student at McGill University in Montreal. The commercial search engines that we are familiar with today started to appear in the mid 90’s […]

Real time search, Google, Twitter and your business

About Search Engines Real time search, Google, Twitter and your business The SEO community has been buzzing about the development of a new kind of search for the last year or so. With the rise of social media sites in popularity, things like real time Twitter search results have had a major influence on the […]

Ranking Factors For Search Engines

About Search Engines How Search Engines Rank and Position Websites The simple answer is that no one (other than the search engine companies themselves) really knows how websites are positioned. Over the dozen or so years that the search engines have been commonly used to find information online, the attempts of organisations to read, interpret and to […]

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